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History
Intro:
Altec Lansing's early technological developments in acoustical and
electronic components have earned a place of prominence in sound
reproduction few companies can match. The predominance of Altec's name
over the years in sports stadiums, arenas, theatres, airports,
auditoriums, churches, amusement parks and more recently on desktops
within homes and at the workplace attest to this fact.
Altec
Lansing speaker systems have formed the backbone of the sound systems in
such world renowned places as The United Nations Building, Indianapolis
Motor Speedway, Disneyland and Disneyworld, New York's Lincoln
Philharmonic Center and the Schubert Theatre, MGM's Grand Hotel, The
Singapore National Stadium, and The Sydney Opera House, to name a few.
Today
Altec Lansing speakers appear in myriad environments, addressing the
wide array of needs for quality audio among diverse professional
business people, musicians, families, students, music connoisseurs and
gaming aficionados within their respective milieus.
1920s:
It
all started in the roaring twenties; times were good, people were busy
at work and at play. Invention and innovation impacted many industries
and America saw many firsts: electricity, the telephone, and of course
advances in film. Entertainment in the early twenties included silent
motion pictures. The absence of sound created a void that needed to be
filled. This same void became an opportunity for the Founding Fathers of
Altec whose creativity and scientific discipline lead to the first ever
talking picture.
1927: Marks the introduction of sound in movie
theatres with the first "talkie" picture, The Jazz Singer. This landmark
event was made possible by engineers at Western Electric who would
later form The Altec Lansing Company. This milestone in movie theatre
entertainment was just one of the many firsts in sound that were made
possible by Altec Lansing engineers throughout its rich history.
1928:
Western Electric formed Electric Research Products, Inc. (ERPI), to
manufacture, install and service the talking picture systems in studios
and theaters. These leading products ushered in an era of sound that
offered the necessary compliment to early cinematic achievements
completing the sensory experience of sight and sound. In the 1930's ERPI
was spun off into a separate company renamed All Technical Products
Company..
1940s:
The All
Technical Products Company continued to be successful through the end of
the 30's and by 1941, the company decided to solidify its business and
extend its manufacturing capabilities. The company bought Lansing
Manufacturing Company headed by James B. Lansing and formed Altec
Lansing Corporation on May 1, 1941. The first Altec power amplifier was
born that same year. The forties continued to usher in product
innovations that pleased audiences. In 1942 Altec developed and produced
its first permanent magnet in a 15" Duplex speaker, a version of which
remains the worldwide recording standard even today.
1941: The
first Altec power amplifier, Model 142B was created. The Altec
Corporation bought Lansing Manufacturing Company headed by James B.
Lansing and formed Altec Lansing Corporation on May 1, 1941.
1942:
Altec developed and produced its first permanent magnet in a 15" Duplex
speaker, model #604, a version of which is today the recording standard
throughout the world.
1943: The first duplex® 12" loudspeaker,
Model 601 was created. Altec Lansing occupied offices in the Taft
building in Hollywood and then established offices at Hollywood and Vine
in 1944.
1942-1945: 97% of Altec man hours spent on electronic
military products, including the production of Anti-Submarine Detection
equipment; Fire Control Radar as sub contractor to General Electric; and
prime contractor for practically all of the MAD Airborne Detection
equipment for the Navy.
1945: Entered the home market with the
term "high fidelity" to be coined later (about 1948). Products included
Duplex loudspeakers,, Power Amplifiers (to drive other manufacturer's
tuners), and Television. (The latter was of too high quality for ready
sales and was privately financed by Altec management into a new company
which later became Conrac.)
1947: First major contribution to the
Theatre fidelity in sound in 20 years - Altec announced "Voice of the
Theatre" speaker systems. Peerless Electrical Products Company was
acquired, manufacturing transformers and related devices.
1948:
First high-fidelity sound equipment specifically designed for home was
introduced. First Altec High Fidelity Tuner (AM/FM) model #101. The
20-20 line of Peerless transformers were introduced.
1950s:
The
post war years ushered in good times once again in America. In addition
to the movie theatre entertainment that so many Americans enjoyed, they
now began to purchase the television and experience a new genre of home
entertainment. Altec responded through innovations in the 50's that
addressed the unique needs in the home environment and officially
entered the home market.
1950: Moved to new facility in Beverly Hills; won Electric Manufacturing Certificate Award for condenser microphones.
1951: Entered acoustical instrumentation market with 21BR condenser microphone.
1952:
First Altec Lansing broadcast console, model 250, became broadcast
standard and was used exclusively by Armed Forces broadcasting; Peerless
pioneered hermetically sealed power transformers.
1953: After
competitive tests, Altec's "Voice of the Theatre" became the only motion
picture speaker systems approved by the Research Council of the Academy
of Motion Picture Arts and Sciences. The "Voice of the Theatre" speaker
systems soon became the worldwide standard.
1953: First
stereophonic theatre system used Altec for Warner Bros. "House of Wax",
Fox's "The Robe" and " This is Cinerama". Altec created the first
4-channel amplifier for the motion picture industry, showing "3-D"
pictures.
1955: First "Voice of the Theater" home loudspeaker,
model 820A; Peerless produced communications transformers for Cape
Canaveral.
1958: First complete Altec stereophonic home music
system. All Los Angeles, Beverly Hills and New York (administration)
combined in a single, owned facility in Anaheim (30 miles South of LA);
165,000 square feet on 14.5 acres.
1960s
In
the 60's America entered the space age bringing new ranges of
possibilities. Altec continued its tradition of innovation, expanding
the company's product offerings in order to address the growing needs of
the audio marketplace. Among many other achievements was an industry
first in the recording category.
1961: Introduced first
transistorized compressor amplifier, also new line of telephone
products; Altec Lansing teleconferencing system introduced at
Disneyland.
1967: A first for the industry - Altec's modular, solid-state broadcast and recording console, model #9200A.
1968: Altec starts its Musical Sound product line for the professional musician, including the new style microphone #650A.
1970s
The
demand from the music and recording community continued and Altec
consistently added to the strength of its core amplifier business,
further extending the company's recording equipment line and gaining
recognition in design, engineering and performance.
1972: Introduced first, low priced, 100W Control Console for musicians, model #1214A.
1973: Billboard magazine reported that more Altec monitor loudspeakers used in recording studios than all other brands combined.
1976:
Industry's first automatic microphone mixing introduced; Model 19
monitor loudspeaker received Design and Engineering Excellence Award
from EIA.
1980s:
Word spread
about the quality and performance of Altec and Altec sound systems were
in demand as part of new public facilities throughout the world.
1982: Built almost 4,000 channels of power amplification for Disney's Epcot Center.
1984:
XXIII Olympic winter games in Sarajevo used Altec Lansing
reinforcements products exclusively. Moved all operations to Oklahoma.
1986:
Altec Lansing Consumer Products established in Milford, Pennsylvania to
design, engineer and introduce completely new line of home and car high
fidelity loudspeakers.
1990s:
The
1990's explosion in Personal Computing and technology created yet
another new market and Altec engineers met the challenge once again,
designing world class speakers that corresponded to the rapidly evolving
needs of computer users. History repeats itself as Altec Lansing serves
as the leader to usher in the sound and thereby complete the sensory
experience of sight and sound in this new market.
1990: Introduced the first PC audio system, ultimately resulting in success as the clear leader in this category to the present.
1992:
Selected by IBM as developer program partner to design multimedia
computer speaker systems. Altec selected "Best New Manufacturer" Award
at COMDEX/Spring from Byte magazine.
1995: Altec Lansing computer
speakers selected as bundle solution for multimedia computers by Dell
Computers; company develops unique computer audio subsystems with
internal amplification and speakers for Hewlett-Packard.
Company creates the world's first computer speaker surround sound system with built-in Dolby Pro-Logic circuitry, the ACS500.
The
AMC2000, computer speakers win Multimedia World "Reader's Choice" award
for third straight year; selected as "One of the Top 20 Products of the
Year" by the editors of Computer Shopper.
First home audio product based on wireless technology developed by the Consumer Products Division.
Altec
expands its legendary "Voice of the Theater" home speaker line and
creates its first personal home theater speaker system, announcing a new
line of autosound speakers, "The Medallion Series."
Total number
of design and engineering awards won since 1986 now totals 41; Company
name changes to Altec Lansing Technologies, Inc.
1996: Altec Lansing opens manufacturing facility in Dongguan, China.
2000s:
Altec Lansing is awarded SA8000 International Quality Certification.
Altec Lansing has expanded into Latin America.
Altec Lansing has been number one in PC audio market share for over a decade.
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